Privacy Policy
Last Updated: 2026
This Privacy Policy explains how staffordshirecsl.co.uk ("we," "us," "our," or "the Site") collects, uses, and protects your personal information. We are committed to ensuring your privacy is respected in accordance with applicable UK and international data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information when you use our Site:
- Personal Data: Name, email address, and other contact details you provide when signing up or contacting us
- Technical Data: IP address, browser type, operating system, and device identifiers
- Cookies: Tracking and analytical cookies placed on your device (see Cookie Policy section below)
- Usage Data: Pages visited, time spent on Site, links clicked, referring website, and affiliate tracking information
How We Use Information
We use the information we collect for the following purposes:
- Analytics and performance monitoring to understand how visitors use the Site
- Affiliate tracking and commission attribution related to Vegas Hero and partner casinos
- Site improvement and optimisation of user experience
- Compliance with legal obligations and fraud prevention
- Marketing communications (with your consent where required)
Cookie Policy
Our Site uses cookies to enhance your experience and track affiliate activity. These include:
- Essential Cookies: Required for Site functionality and security
- Analytical Cookies: Track usage patterns to improve the Site
- Affiliate Tracking Cookies: Monitor clicks and referrals to partner casinos for commission purposes
- Marketing Cookies: Used for retargeting and promotional purposes
You can control cookies through your browser settings or opt out of certain cookies by adjusting your preferences. However, disabling essential cookies may affect Site functionality. Third-party partners may also place cookies subject to their own privacy policies.
Third-Party Links
Our Site contains links to external casino websites and affiliate partners, including Vegas Hero. We are not responsible for the privacy practices, content, or policies of these third-party websites. We strongly encourage you to check their privacy policies before providing personal information or participating in gambling activities. Your use of third-party sites is at your own risk and subject to their terms and conditions.
Your Rights
Under UK GDPR and applicable data protection laws, you have the following rights:
- Right of access to your personal data
- Right to rectification of inaccurate data
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent at any time
To exercise these rights, please contact us using the details provided in the Contact Us section below.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy. Affiliate tracking data is typically retained for a period of up to 90 days. You may request deletion of your data at any time, subject to legal obligations and affiliate programme requirements. Some data may be retained in anonymised form for statistical and analytical purposes.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns regarding your personal information, please contact us at:
Email: privacy@staffordshirecsl.co.uk
We will respond to all data protection requests within 30 days of receipt, in accordance with UK GDPR requirements.